Sector: Retail
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Five months in Mumbai: Hyphen’s team grows to 10
Five months after opening, Hyphen’s Mumbai office has grown to 10 architectural professionals. The team is now working across the wider practice while establishing a base for Hyphen’s architectural advisory work in India. Hyphen’s move into India is part of its continued development across Asia-Pacific, following its expansion into Latin America and Australia. Mumbai provides…
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Primark
Hyphen worked with Primark to transform Madrid’s historic Cine Salamanca into the brand’s second flagship store in the capital, adapting more than 3,000 sqm across five floors while respecting the character of the protected 1935 building. Originally designed by Francisco Alonso Martos, the building had previously served as a cinema, nightclub and commercial space. Its…
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Rimowa
Hyphen worked with Rimowa to transform a five-storey 19th-century building on London’s New Bond Street into a new flagship boutique, navigating significant structural, regulatory and construction challenges along the way. Dating from 1898 and located within a conservation area, the building came with a number of hidden and complex conditions, including missing foundations, structural stability…
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Selfridges
Our teams have delivered numerous projects for Selfridges including some famous retail spaces within their flagship store on Oxford Street – an iconic London landmark. Working as executive architects on Selfridges Wonder Room, we ensured that Klein Dytham architecture’s design vision was translated into reality. Inspired by the concept of Wunderkammer and Curiosity Cabinets, the…
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Bicester Village
In the last 15 years, Hyphen has helped deliver more than 40 projects for 15 global brands in Bicester Village, one of the UK’s leading retail destinations. Located on the outskirts of a historical market town in Oxfordshire, Bicester Village is the UK’s second most popular attraction for Chinese tourists – with only Buckingham Palace receiving more annual visitors. Our most recent…
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What Stage 0 entails – and why it matters
By: Eva Diego, CEO at Hyphen Across Europe, retrofit has quietly shifted from being an outlier in development strategy to its default starting point. Yet despite this shift, the industry still sees projects accelerating into concept design long before the existing building is truly understood. This is where risk embeds itself – through untested assumptions,…
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The power of ‘built in’ building control expertise
By: Georgina Mullen, Director There is a phrase I’ve heard far too often in our industry: “We’ll try and get that past building control”. I heard it frequently when I first started working on projects in England, and every time, it made me wince. In Ireland—where I developed my experience as an Assigned Certifier within…
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Katia Souni
Associate
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Bhavna Muttreja Jain
Head of India
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How to de‑risk retrofit before design even begins
By: Eva Diego, CEO at Hyphen Across Europe, retrofit has become the default starting point for development, not the exception. Yet too many projects still rush into concept design without fully understanding the existing building. That is where risk enters the system – through untested assumptions, inherited defects and briefs built on optimism rather than…









